HX Academy

101

Design Thinking

What is Design Thinking for Human Experience (HX)? Tim Brown, CEO and President of IDEO defines ‘Design thinking’ as...

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Lauren Harris
101

Human Experience (HX)

What is Human Experience (HX)? Human Experience is the complete experience a person has with a brand or service...

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Carley Morrow
News

It’s a Human Thing: CX becomes HX

During the launch of the CX Academy in December there were several amazing takeaways. But this one, from Zappos...

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Carley Morrow
News

The Launch of the CX Academy

This month brings the official launch of the Adoreboard CX (now HX) Academy. The academy is being officially launched...

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Lauren Harris
ebook

Combining NPS with Emotion Analysis

Academic studies suggest that Net Promoter Score isn’t the best predictor of growth. In fact, companies must go beyond...

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Lauren Harris
101

Customer Journey Mapping

What is Customer Journey Mapping? The customer journey is evolving at a rapid pace, therefore it’s vital for brands...

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Lauren Harris
Report

Why is McIlroy more adored than Nike?

Using Analytics to maximise brand sponsorship New research has revealed that Rory McIlory’s public popularity is now higher than...

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Lauren Harris
Report

Connected Brands Report: Pharmaceuticals

Adoreboard partnered with award-winning brand design agency Conran Design Group to conduct a study of the pharmaceutical industry. The...

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Lauren Harris
Report

Customer Experience in the Age of Millennials

Adoreboard collaborated with survey app OnePulse to study customer experience in the age of the millennial. We gathered data...

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Lauren Harris
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