Customer Experience
Act on decision-ready insights that explain why customers feel a certain way with steps to improve CX
Brand Empathy
Measure how your customers really feel about your brand
Why Brand Empathy?
Understand the key emotions that customers feel when they engage with your brand, making sure your communication and CX aligns with the reality of how you make your customers feel.
Get a 360° view of your customer base
Understand exactly how your customers feel about your brand and why
Based on a proven framework of Plutchik’s Wheel of Emotions and trusted by global brands
Uncover key emotions
Understand the key emotions your brand really represents
Measure the intensity of emotions expressed towards your brand and reveal your next best action to improve
Make informed decisions
Discover how your brand can tailor offerings to meet customer needs
Mapping emotions to themes automatically prioritises the actions that need to be taken and decisions that need to be made
How we do it
Discover the insights yourself via our Emotics platform or let our team of data analysts do it for you
Emotics platform
Enables your team to discover customer emotions and themes that are driving them.
Learn more about EmoticsInsight as a Service
Delivers a complete insight service that takes you from data to business answers in days.
Learn More About Our SolutionsFind out how we can help improve engagement and adoration for your brand
Discover other Solutions
Employee Experience
Identify how employees feel to drive engagement, reduce attrition and attract the best talent
Competitor Benchmarking
Benchmark performance against competitors to learn how to differentiate and compete for better HX
