Emotion AI software turns manual analysis to Decision Ready Insights

Discover the ‘WHY’ from customer or employee text comments & gain 80% increase in speed to insight

Human Experience Insights

Human Experience Insights Human Experience (HX) measures employee and customer experience so you can prioritise decisions based on the drivers of emotional intensity

HX Human Experience Framework

Adoreboard provides the definitive way to measure Human Emotion.

Great Brands Measure Customer and Employee Emotions

How does it work?

Measure, unify and transform your customer and employee experiences by going beyond the ‘what’ to ‘why’ at speed.

Emotics Platform

Get hands-on with the emotional analysis AI platform that unearths what drives your customer and employee behaviour and why.

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Take a step back and let Adoreboard analysts deliver human experience insights that take you from raw data to business answers.

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Emotion analytics for better HX

Our customers use Adoreboard to measure and improve Human Experience through root cause analysis - going beyond ‘what people do’ to ‘why they do it’.

Customer Experience

Act on decision-ready insights that explain why customers feel a certain way with steps to improve CX
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Employee Experience

Identify how employees feel to drive engagement, reduce attrition and attract the best talent
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Competitor Benchmarking

Benchmark performance against competitors to learn how to differentiate and compete for better HX
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Swot Analysis

Apply emotion analysis for turning HX insights from SWOT into an innovative business strategy
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Brand Empathy

Use our measurement framework to create an action plan for closing gaps in brand empathy
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Customer Journey Mapping

Map how your customer feels at every point of the customer journey to optimise loyalty
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Adoreboard named Gartner Cool Vendor in Customer Analytics 2019

Gartner Cool Vendor

The Emotics Platform

Emotics is the HX measurement platform that links the emotional intensity found in unstructured text with the themes that matter most.

Upgrade your Analytics

Unlike other text analytics tools, Emotics does not rely on rules and goes beyond sentiment. Upgrade your analytics to gain insight faster and reveal more from new and existing data such as...

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NPS Verbatim

Enable your Voice of the Customer analysis to go beyond the typical insights gained from NPS or CSAT text responses and get to the why’.

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Ratings and Reviews

Identify the feelings and themes driving reviews to understand what exactly is contributing to the sales performance of your product based on customer generated content.

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Helpdesk Tickets

Discover the key issues driving emotional response in order to prioritise support areas and reveal opportunities to improve customer experience.

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Featured Reports


United Airlines Report: How Human Experience Impacts the Bottom Line

We all remember the United Airlines “involuntary deboarding” scandal of 2017, where a video showing Dr David Dao being...

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Lauren Harris

The Power of Emotions: EX Pensions and Responsible Investment for Generation DC

This report, co-authored with Franklin Templeton, focuses on employee experience (EX) in terms of pensions and responsible investment, however...

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Carley Morrow

EX Measurement Best Practices (Forrester Report)

According to Forrester’s latest report, most companies who invest in employee experience (EX) invest so much of their time...

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Carley Morrow

Case Studies

Increasing NPS by 2.5 points by understanding Patient emotions

Adoreboard enables real-time understanding drivers of patient emotion providing actionable intelligence.

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Chris Johnston

Franklin Templeton: Billion Dollar Insight for Employee Experience

Enabling Franklin Templeton define the drivers of the 'emotional experience gap' for UK millennials

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Chris Johnston

Telstra Wholesale: Increasing speed to Insight on NPS verbatim by 75%

Enabling Telstra Wholesale to reduce time converting NPS voice of customer survey data to insights

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Carley Morrow
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Forresters' The Future of CX Measurement
features Adoreboard

What our clients say about us

The Latest

HX Academy

Text Analytics

What is Text Analytics? Text Analytics is extracting insights and meaning from any written text. Text Analysis...

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Lauren Harris

‘Be more Zappos’ with Head of Customer Research at Zappos, Alex Genov

Adoreboard presents an exclusive CX & EX Keynote with Head of Customer Research at Zappos, Alex Genov...

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Carley Morrow

HX Roundup December 2020 – The Latest in CX, EX and Human Experience

December is the month for trends to be summarised and predictions to be made. With that in...

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Carley Morrow

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