Whether you’ve been whistling “Frosty the Snowman” since mid July, or you’ve snapped at slightest hint of any Christmas spirit creeping in, it is undeniable that the festive season is fast approaching. Already, make-up brands such as Rihanna’s Fenty Beauty and Anastasia Beverly Hills (ABH) are releasing their highly anticipated Christmas Collections. With the countless…

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Shopping can be fun or mundane, impulsive or pre-planned. But the fact remains: retail therapy is a real thing. In fact, shopping has been scientifically proven to increase dopamine levels in humans, lifting people’s mood. Whether it’s through practical purchases or spendy splurges, UK department stores generate tens of billions in revenue each year. To…

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Are you seeking to leverage valuable customer experience insights to improve brand and business performance? Then look no further. Adoreboard’s emotion analytics tool Emotics provides a means of measuring the emotional intensity around customer experience. By determining the main themes driving emotional intensity, Emotics allows users to make informed business decisions that enhance customer experience…

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Budget airline Ryanair is scrambling to recover from a customer experience nightmare this week. Over 315,000 people’s journeys were disrupted due to an error with pilot’s annual leave. Ryanair Chief Executive Michael O’Leary had offered to pay pilot’s over £10,000 to waive 10 days annual leave and come back to work, an offer that was…

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Pitch season is upon us and agencies are competing to win new corporate clients, by finding new ways to stand out from the crowd. Recently we hosted a webinar to discuss how agencies can win brand pitches using Emotion AI. Adoreboard’s Emotion AI and team of data scientists enable agencies to tap into WHY customers…

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This week, Tim Cook and other Apple heavyweights took the stage at this years Apple Event to announce the latest product offerings. Amongst, the new products were the highly anticipated iPhone 8 and iPhone X. We used our emotion and customer experience analytics tool Emotics to uncover the key emotions and reactions behind the iPhone…

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Three words that have dominated the summer of 2017 are, Game of Thrones. Whether you watch it or not, love it or loathe it, you will definitely have heard of HBO’s popular show. The global phenomenon came to a climatic end on Monday night with 16.5 million viewers tuning in to watch, making it the…

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This year Adoreboard took part in a panel at Digital DNA hosted by the Queen’s University Belfast’s Chief Executive’s Club discussing the increasing role that data plays in marketing. Digital DNA is Ireland’s leading business and technology event held in Belfast. Launched on the floor of the New York Stock Exchange in 2013, it’s doubled…

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2017 has seen its fair share of food trends. Instagrammers would happily have you believe that we’re all at home eating purple kale and zucchini noodles. The reality is that the fast food giants are not going away anytime soon. In the UK alone, the fast food industry is worth tens of billions of pounds….

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Customer experience is one of the last areas that banks have to differentiate themselves. The ability to understand the customer and act on how they feel will be the new frontier for innovation and will mark out those who win in a digital and consumer centric world. The banking industry has been impacted by the…

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