The internet and social media have made it easier than ever for consumers to keep informed on ethical issues and to find out the standards their favourite brands hold. Documentaries such as Blue Planet, Cowspiracy and a significant increase in news campaigns promoting ethical consumer choices have led more and more consumers to consider the […]
Ethical Fashion: An Opportunity for Fashion Retailers to Reshape the Customer Experience
Polluted rivers, smog filled skies, decimated forests; If there was ever a time where we need a strong focus on sustainability, it’s now. Thankfully, across the world vast numbers of consumers are starting to take action by changing their lifestyles and buying habits, and a number of brands are following suit. So, who’s leading the […]