World reacts to ‘Gentle Giant’ shot in Cincinnati Zoo Last Saturday a young boy fell 15 feet into the gorilla enclosure at the Cincinnati Zoo. Harambe, a critically-endangered western lowland gorilla, retrieved the child, and proceeded to intermittently stand over him and drag him through the water in the enclosure for around 10 minutes, while […]

Toneapi, the latest product from Adoreboard have released a study of the top 100 Celebrities on Twitter, finding that One Direction’s Harry Styles is the happiest.

Adoreboard are delighted to announce today’s official beta launch of Toneapi, the emotion analysis tool used to analyse millions of tweets during the UK General Election. And you can get free instant access via Product Hunt…

Adoreboard are delighted to announce their Social Media Week masterclass “Storytelling: Why Emotions and Data Matter”. The class will offer a practical guide to finding the brand content gold between emotion and data to tell more compelling stories using real world study on #1 golfer, Rory McIlroy.

Impact, the research, insight and business intelligence magazine published by the Market Research Society took time out to speak to Adoreboard’s CEO Chris Johnston for their special report on how customer data and market research can work together.

Having been at Adoreboard for several months now, I’m often asked “what does Adoreboard do?” And having being recently featured in Research Live – the leading destination for international market researchers and consumer insight professionals – I thought it would be good to provide a short overview.

What if you had a measure that could reliably tell you which customers would recommend your company to a friend? What if this measure could also enhance other useful and invaluable customer loyalty measures? And what if this measure boiled its succulent insights into a single score?

I’ve been working with Adoreboard for 6 months now and thought it was a good time to provide some insight as to what is driving success in this Belfast startup. A lot of it boils down to culture and values within the workplace…

This is exactly what we’ve achieved for a number of our clients over recent months. Maybe we could do the same for you? Whether you’re working on your own brand or on behalf of clients, you can’t beat a bit of time-saving automation and innovative insights. Recently clients have told us Adoreboard is saving them a full wage and winning them new business…