The Aspen Standard: Measuring CX & Unreasonable Hospitality with Katy Boughton

Join Us for an Exclusive Trust Builders Conversation with Katy Boughton who looks after customer insights at Aspen One, the luxury adventure hospitality brand and ski resort 🧘‍♀️⛷️🚡. In the realm of premium hospitality and luxury experiences, metrics and measurements often fail to capture the magic that transforms a satisfied customer into a devoted advocate. […]

Human Interest: Building Trust Through Inclusive Innovation & Design with Jessica Hartley

In an era where digital transformation shapes every customer interaction, JPMorgan Chase’s Jessica Hartley stands at the intersection of innovation and human connection. As Managing Director and Head of Design and Customer Experience at the Consumer and Community Banking division, Jessica is revolutionising how financial services approach inclusive design and customer experience. With over two […]

Qualtrics X4 Key Takeaways: Be Inspired, Learn & Connect

Touch down Salt Lake City for Qualtrics X4! If you’ve never been to the Qualtrics X4 Summit the closest parallel I could give you is South by Southwest (SXSW) purely from the sheer number of people attending & the sense that everyone is there to ‘be inspired’, ‘learn more’ and ‘be more connected’. And depending […]

Adoreboard’s AI-Powered Predictive Insights Enhances Employee Experience for Workvivo

Workvivo, a Zoom company, is enabling world-leading brands to quantify employee trust and improve retention by using Artificial Intelligence through predictive insights platform Adoreboard, it was announced today. PRESS RELEASE – Belfast, Northern Ireland, Feb. 29, 2024. Adoreboard, a Gartner Cool Vendor, will support Workvivo’s existing listening and insights capabilities to deliver actionable insights by measuring levels of […]

7 Tips for Driving More Insight from Open Ended Questions

Open ended questions are great for achieving a better understanding of your employees or customers. It provides rich narratives that reflect experiences and often provides the ‘golden nuggets’ within data that insights pros often refer to. In doing so you shift your focus from a category driven approach whereby the parameters of the question are […]

How Fortune 500 companies build trust

Webinar: How Fortune 500 companies build trust with employees and customers

Do you believe that trust is key to customer and employee experience? The Fortune 500 are considered some of the most trustworthy (and successful) companies in the world. So how did they build that trust? Our data scientists have analysed all of their Glassdoor reviews to find out. In this webinar (linked below) we’ll share an […]

Your open ends suck. Here’s how to make them better

So you’ve fallen into the old trap of collecting lots of survey data because you were told that’s what everyone does and now you’re not sure what to do with it. Don’t worry, you’re not the first and you certainly won’t be the last. All too often we approach customer feedback with open-ended questions which […]

How to predict your drivers of customer experience

Text analysis in business has been around since the 1950’s when IBM created the first system to retrieve key words from large bodies of written information. However, like with massive pompadours and drive-in movie theatres, we’ve moved on a bit since then. The data locked away in the reams of text you generate from interacting […]

Measuring the Hidden Drivers of Customer Journeys with AI: Key Takeaways for CX Pros

If you’re not already familiar with an electrocardiogram or ECG, they’re small adhesive-backed electrodes placed on your chest to record the electrical activity in your heart and identify the root cause of any issues. It’s a standard test used to detect heart problems by producing information on the heart’s activity as visible wavy lines called […]